Koach HitarvutIsrael's national Zionist lobby

Public Interest Lobby

Koach Hitarvut

Every special interest has a lobbyist in the Knesset. As of today, so do you.

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About us

Returning Power to the People

Every special interest has a lobbyist in the Knesset. As of today, so do you.

Al HaMashmaut, founded by Tamir Dortal, is an independent media channel with more than 700 episodes and over 4 million views per month. Koach Hitarvut was established as the channel's parliamentary advocacy arm. This model has never existed before, in Israel or anywhere in the world: a public advocacy body operating hand in hand with a media outlet. What is said in the Knesset is heard by the public, and vice versa. One organization and one message, advancing the same goals through two channels at once: media and advocacy.

The network was launched in September 2026 at Shilo Winery, in the presence of government ministers, Members of Knesset, journalists, heads of civil society organizations and hundreds of guests.

This fight is funded by the public alone. No government budget, no foreign foundation. There is you. Today, some 200 regular supporters stand with us, contributing modest amounts to our activity. However, we are still far from covering the basic operating costs of the initiative.

100%of every donation reaches the cause, 0% fees
7areas of action
200Monthly Donors

Our Principles

Free Market. An economy grounded in individual liberty

An economy grounded in individual liberty.

Reducing Regulatory Harm

Removing barriers that burden the citizen.

Jewish and Conservative Values in the Military and Security

An army whose strength rests on identity, values and the spirit of victory.

Personal Security

Civilian firearm carry as a fundamental right.

Medicine

Repairing the mechanisms of Israel's healthcare system.

Sovereignty

The State of Israel as a sovereign Jewish state.

Every day, behind the doors of Knesset committees, decisions are made that shape our lives. The room is filled with representatives of left-wing organizations, paid experts and professional lobbyists. They arrive prepared, with all the relevant knowledge, data and connections, all funded by vested interests, left-wing foundations and foreign governments. Opposite them, the national public, which is the majority in Israel, is barely present. The field is empty, and the players on the other side are shooting at an undefended goal, and scoring. Our colleagues, the Members of Knesset from the national camp, know this well. They tell us explicitly: We need you. We need professional backing, research and a presence in the room. And now, decades overdue, the first National Zionist public advocacy network in Israel has been established: Koach Hitarvut. Our goal is clear: Those who voted for the Right will get the Right.

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What we do

  • Committee Presence

    Active participation in Knesset committee deliberations. At every session, a professional position and recommendations are presented to the committee.

  • Work with Members of Knesset

    Ongoing behind-the-scenes support, in-depth advisory work and guidance throughout the legislative process.

  • Research

    Position and policy papers produced by the organization's researchers, including data, analysis and recommendations.

  • Media

    Bringing the issues onto the public agenda through the Al HaMashmaut channel.

What We Do

Economy

Tamir Dortal

Free markets, regulation that raises the cost of living, and technology the state keeps from us.

Personal security

Adv. Odelia Kedmi

Citizens' right to defend themselves and their children, firearms licensWe work to establish civilian firearm carry as a fundamental right and to expand license eligibility for law-abiding citizens, including women. Our efforts have already led to the removal of the temporary order in firearms policy, and we continue to secure every citizen's right to protect themselves and their families.ing, and backing for soldiers.

Education and ethics

Tal Kopel

Jewish identity in the curriculum, identity subjects as core subjects, and the IDF's code of ethics.

Legislation

Noga Arbell

Returning legislative authority to elected representatives, popular sovereignty.

Medicine

Dr. Amir Rubin

Evidence-based medicine, a real prevention budget, and the billions We work to expand patient autonomy and to build a rational decision-making framework that maximizes public benefit from the health budget. Our flagship mission is advancing preventive medicine, which costs the economy one fifth of what treating illness does and can save tens of billions of shekels.wasted on treatments that don't work.

Shlomit Lavi

welfare

Advancing private social work representation, fair due process in welfare-related legal proceedings, and transparency, oversight and accountability in the systems that handle families and vulnerable individuals.

Law

Adv. Tamar Arbel

We fight the politicization of Israel's legal institutions, first and foremost the Israel Bar Association, and work to ensure it represents all of Israel's lawyers rather than a single political camp. At the same time, we advance citizens' rights against powerful institutions such as insurance companies, the National Insurance Institute and the healthcare system.

Board

The board

Practitioners, not spectators.
Law, medicine, security, policy and education. Each leads the field they live in.

Tamir Dortal

Tamir Dortal

Founder · Head of Economy

Founder and host of the podcast Al HaMashmaut ("On Meaning") – a philosophical-political channel with more than 700 episodes that grew from a zero budget into one of the most influential media outlets on the Israeli right. An incorrigible capitalist, and proof that you can build an institution without waiting for anyone's permission.

Adv. Odelia Kedmi

Adv. Odelia Kedmi

Head of Personal Security

Lawyer, social activist and member of the Zichron Yaakov local council. A fighter, past and present. She led the campaign for women's right to defend themselves and won: after a year and a half of work in the National Security Committee, firearms-licence criteria were extended to those who served in roles of a combat nature.

Tal Kopel

Tal Kopel

Head of Education and Ethics

Publicist, educator and social activist. Writes for Mida and Makor Rishon, lectures at pre-military academies, and runs the blog "Thus Spoke Kopel". Believes that downstream of culture and philosophy lies the sacred moment of legislation, and that abstract values must become concrete through the legislature.

Noga Arbell

Noga Arbell

Head of Legislation

Researcher of geostrategy, foreign policy and public policy. One of the leading voices against UNRWA and for popular sovereignty. She exposed that Knesset members have no legislative permissions in the Knesset's own computerised system, and leads the campaign to restore them. Helped draft the Jewish Identity Law.

Dr. Amir Rubin

Dr. Amir Rubin

Head of Medicine

Senior orthopaedic surgeon, head of orthopaedics at the Terem network and formerly chief orthopaedist of Maccabi Healthcare. A pain doctor who read the basic research they don't teach in medical school, and has fought ever since to bring scientific evidence into a system that spends 100 billion shekels a year, only 0.4% of it on prevention.

Tamar Arbel, Adv

Tamar Arbel, Adv

Head of Legal

Founder of a law firm in Ramat Gan specializing in torts, insurance, national insurance and medical malpractice. A leading voice in the fight for fair representation of Israeli lawyers.

Shlomit Lavi

Shlomit Lavi

Head of Welfare

A privet social worker bringing professional experience supporting individuals and families, and a deep commitment to the resilience of Israeli society

Team

The team on the ground

The people who sit in the committees, write the position papers and run the campaigns.

  • Yehuda LivnerYehuda LivnerResearch team
  • Yehuda SchwartzmanYehuda SchwartzmanResearch team
  • Hadar StrulHadar StrulResearch team
  • Michael PasinMichael PasinResearch team
  • Stav RotStav RotActivism team
  • Itamar CohenItamar CohenDigital team

Operating team

  • RanCommunity and membership
  • Adam KurganCEO
  • DavidVideo

Contact

Talk to us

Seen something on the ground, want to volunteer, representing an organisation, or a journalist: this is how to reach us.